Another book signing event for The Latino Century has been added to the calendar. If you’re in the San Joaquin Valley region, come out and have your book signed by Mike Madrid! This event is co-sponsored by the San Joaquin County Hispanic Chamber of Commerce and former Stockton City Councilmember Jesús Andrade.
RSVP HERE
About the Book:
In 2020, Latinos became the second largest ethnic voting group in the country. They make up the largest plurality of residents in the most populous states in the union, as well as the fastest segment of the most important swing states in the US Electoral College. Fitting neither the stereotype of the aggrieved minority voter nor the traditional assimilating immigrant group, Latinos are challenging both political parties' notions of race, religious beliefs, economic success, and the American dream. Given their exploding numbers—and their growing ability to determine the fate of local, state, and national elections—you’d think the two major political parties would understand Latino voters. After all, their emergence on the national scene is not a new phenomenon. But they still don’t.
In The Latino Century: How America's Largest Minority Is Transforming Democracy, published by Simon & Schuster, veteran political consultant and Latino voting expert Mike Madrid examines how and why the two major political parties have failed to appeal to the Latino vote and the impact it will have on American democracy and politics for decades to come.
Purchase a copy here.
About the Author:
Mike Madrid is a veteran American political consultant, one of the country’s authoritative experts on Latino voters, and a cofounder of The Lincoln Project. He is also a partner in GrassrootsLab, a political consulting firm in California. A graduate of Georgetown University, he served as the press secretary for the California Assembly Republican leader, as the political director for the California Republican Party, and as senior adviser to both Democrats and Republicans.